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People buy what they want. not what they need
April 17, 2015

People buy what they want,
not what they need.

One of the sales skills that took me a while to learn had to do with the psychology of selling. Just because I thought my product and company were the greatest, had nothing to do with what my prospects were thinking. Read this short article on life-insurance-sales-tip-wants-verses-needs.html

Our most recent article this month is another psychology of selling article called People do not like to be sold. They like to buy.

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Thanks for being part of our team. Have a great day.

Life is good.

Ted Wolk

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