Life Insurance Leads
The Life Insurance Agents Life Support System.
Every article on this website is like a mini-training school. use the nav bars on either side of this page to locate your area of interest or subject you need help with.
Four Methods To Generate Life Insurance Leads.
THE FOUR METHODS
Life insurance leads are usually generated by a variation of
these 4 methods depending on who you talk to. We will provide a general
discussion of each area.
If you want to review more detailed
information on any of these methods discussed below, just click on the highlighted links on this page.
So what is the real story on how to get insurance leads !
Generating a Life insurance prospecting system creates the inventory an agent needs to stay in business.
Based on my years in the business, it is not uncommon that the
agents first 100 prospects will probably consist of people they know.
And then when they are gone, oops, what do we do? Well like most of us
that started in this business we go through the following progression, which we call the prospecting ladder.
Generating life insurance leads requires a system. It needs to be adhered to, day in and day out. It must become a habit. You must understand that this is how you replenish your inventory. When you run out of Inventory, you are out of work.
Additionally, I have included some other concepts and prospecting ideas (methods 2,3 and 4 below ) that i learned and are not usually taught in home office schools.
Prospect or Die E-Book - Developed for insurance agents who have prospecting problems and are in need of prospecting ideas, techniques and concepts. Get yours now
METHOD NUMBER #1:
Name generation or cold calls as I refer to them. They require
the most work. But they are names and people to call and they will
create activity.
These type of names are generated through, newspapers, credit
bureau green sheets, chamber lists, club lists, new married, new babies
born, buying lists of names and so on.
These type of insurance sales leads usually consist of lists of
people and are usually unqualified names. All you really have is a
persons name, address and maybe couple other pieces of information.
Here is a more indepth discussions on prospecting.
METHOD NUMBER 2: These techniques provide a more qualified prospect.
Setting up your own board of directors, (What is a board of
directors?) and using lunch appointments to sit down with these key
people from time to time is a good method. This is a low profile method
to keep generating life insurance leads by using key people.
Orphan policy holders. (Existing clients that no longer have an
agent because the agent quit, moved away or whatever) your company
manager can provide you with orphans. Just ask your agency manager.
Just Meeting people in social events. Never get into discussion
about your product. Set up teaser question and get persons name. "Mr. jones, Has anyone ever helped you set up a formula for saving money
and determining your financial goals in life? I would like to give you a
call and share some ideas with you sometime, if that is okay. Is it best to contact you during the day or is the evening better." (remember,always give a choice.)
More information on fixing the prospecting problem
METHOD NUMBER 3: And my most fun favorite was asking the
people that said no when I was phone calling them for an interview: this
was fun for me because I wanted to see how good I was and it was always
a challenge.
Here is how it worked---
Before you hang up you should say something like this: Mr.
Prospect, thanks for visiting with me, even though you are not
interested in getting together with me at this time..........
Who do you know that may have just bought a new house, just had a
baby, just got a job promotion? Wait for response. (Believe it or not
most people will be glad to help give you life insurance leads, you just
need to ask)
METHOD NUMBER 4: Referrals:
But the best way to generate free life insurance leads is the Referred lead System. Learning the
referred lead
concept will make your life easier in the long run and help you accelerate to the top of the prospecting ladder. This method is the
most efficient. Not only will your income increase, but the size of
your case and your persistencey will go up. There are two methods I used
when I was selling: The
referred lead card system
and the
appreciation dinner concept.
So if your new just starting out in the business or a struggling
agent, and if you want to make prospecting and selling life insurance
less stressful, while making your professional life easier, take the
time to learn the referred lead card system. Practice it till you get it
right so that it is working for you.
I hope this Life insurance leads and associated articles will help you with your prospecting skills.
Before you leave, I want to personally invite you to sign up for our
free Brainstorming newsletter.
learn how this brainstorming newsletter can help you.
Learn and Earn